Unit 27

2D Animation for Interactive Media Products

• The main use purpose of computer animation in interactive products is to make the page stop being static which is an effect to the viewer to stay on the precise page so there is a good chance of more viewers. Or it could be to draw the viewers eyes away from the page for a second. . They are mainly used in banners. For example on my website i have used 2D animation at the very top of my website to make my logo roll across the screen to try and grab the viewers attention.

• The main techniques used in 2D animations are frames and tweens which can be created in Adobe Flash CS5.5. A frame is a still image and by having a lot of frames together it makes it look like the image is moving smoothly but the rotation and movement has to be slowly turned and moved to a slightly different position. To make the image move you would make a tween between a large group of frames. To increase the speed of the animation you would increase the amount of frames per second. To create these animations people use Adobe Flash.

• People's expectations of animations have increased a lot over the years since technology is improving fast and is improve so fast this is because the technology used today is more complex. This means peoples expectations are very high and the technology has evolved to making things a lot easier to use. Since i am not an animator my animations obviously weren't going to be perfect so I made quite a simple and complex animation which I then put on my website.

• To save my animation I saved it as a Flash File but I also had to export it as a movie otherwise it would not work. This would then allow me to put it on my website. If I had any changes that needed to be made I would edit the flash file then save over the exported one. My animation matched the theme of my website and wasn't to flashy. This means it doesn't look different not confusing to understand.

• When creating the animation it is important to name your layers so you don't get confused on what part is for what otherwise you will get confused and move something that you don't want to. It is also a good idea before you start creating your flash animation to import all the image files/sound files that you will be using throughout the animation this will ensure that you will have all of the stuff you need.

• The animations that will be created in my website will either be a DVD or in Blue Ray or you could make both but have them different side of the page this will then tell the viewing audience which one they would buy and what category they are in.